WealthTalk - money, wealth and personal finance.

Member Spotlight: Jon Dale

Episode Summary

In today's episode we are joined by a WealthBuilders Academy Member, Jon Dale, and he tells us about the progress he made to reach financial security and how he has now joined us as one of our own Wealth Coaches. Make sure you tune in to hear what he has to say.

Episode Notes

In this week’s special Member Spotlight, we interview WealthBuilders Academy member Jon Dale. Jon has made exceptional progress since joining the programme, and now shares his wisdom with other members as one of our newly appointed Wealth Coaches. Tune in to this week’s episode to learn more about Jon’s journey and how he has used the property pillar to reach financial security. 

Resources Mentioned In This Episode:

>> Connect with Jon Dale [LinkedIn]

>> Jag Property Investments

>> JOIN THE WEALTHBUILDERS ACADEMY - CLICK HERE TO LEARN MORE

>> REGISTER FOR FREE RESOURCES

 

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Episode Transcription

Unknown Speaker  0:02  

The purpose of wealth talk is to educate, inform, and hopefully entertain you on the subject of building your wealth. Wealth builders recommends you should always take independent financial tax or legal advice before making any decisions around your finances.

 

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Welcome to Episode 118 of wealth talk. My name is Christian Rodwell, the membership director for wealth builders. And I'm joined today by our founder Mr. Kevin Whalen. Hello, Kevin. Good morning, Chris. Good to be with you again after a little break. Yes, we're seems like quite a long break doesn't bend back in July last episode. And whilst there was still hope for some summer, and now we're in September, and it all seems like a distant memory. Yeah, quite right. So what did you get up to Kevin anything fun or anything business or family related combination of all three, I think, Chris. So obviously, we're still sconce here on the UK, aren't we So no, no danger of getting on aeroplane wearing a mask, that's not going to happen. So I spent a good good trip in the northeast, really getting in touch with my roots in my family who are up there, enjoyed that and enjoyed, you know, all of the things that I probably didn't do when I was a kid when I lived there, you know, sort of lots to do on the on Hadrian's Wall and off to the islands to look at the puffins and just took the whole family with me we we hide a farmhouse up there. And so, you know, a lot of us all stay together and we met up with my mother to celebrate her right? Yes. And, you know, she's a true stalwart, she's, she's going strong, and long may that continue. On the flip side, we had a family tragedy,

 

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another member of another side of the family fortunately,

 

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died of cancer very suddenly, which just puts us in contact again, with the reality in the fragility of life and how important it is to, to live your life to the fullest to build your wealth as you can, so that you can enjoy the time that you have. And I think that's just always a terrible, terrible thing, when you see live cultural businesses, in brains always active, as you know, CRISPR through choice not through force, and I think there'd be some will touch base, I guess a little about the children and what we're doing for wealth builders, for families and teens, and, and so on. And when we're going to be expanding our partnership program is more and more people kind of resonate with the wealth builder values, and would like to provide services or guidance or some kind of offering to our members. And we want to resolutely bring the best possible outcome

 

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for our members. And as we'll hear, it's always about the community. The strength of our proposal, crisis is almost always told, through other's eyes, as far as the community is concerned in the connections that they make along the way, and we want to continue to grow and build those connections, as part of our commitment to help people build wealth safely, enjoyably, and more quickly, than if they did it on their own and talk him dude on their own. We're gonna hear from john sunan, who's a was a real DIY when I met him. But before we talk about john, you've been getting yourself in, well, better physical shape than you were before.

 

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You know, me, Kevin, I like to work hard and play hard. But sometimes I need to rest hard as well. So yeah, I did manage to get onto a plane, actually. So a week or so back, I was in Spain, and I went on a detox, meditation and yoga retreat up in the mountains. So that was pretty good. Back to Back to the Zen roots there. And yeah, just nice to have a digital detox, and just really let go, and I feel great. Yeah, I've come back. And I've now got the cooking bog. And, yeah, you know, down the gym and the whole lot. So we'll see how long that lasts for. But I'm enjoying it at the moment. And I feel great. So yeah, Master Chef Chris them. Yeah, that's it. You'll be saved me on the Great British Bake Off soon, I'm sure.

 

Unknown Speaker  4:21  

So, yes, back to it. And yeah, we're raring to go and really nice to be kicking off the second season, shall we say with with john Dale, who's one of our founding members, and now one of our wealth coaches. So it's the member spotlight again, and yes, john talks us through his journey since he joined us and he was a foundation member of see now wealth builders Academy member. And we'll be going through the recurring revenue roadmap together and diving into each of those stages to see you know, what made the difference in helping john reach his financial levels. And you know, john is

 

Unknown Speaker  5:00  

Very interesting and enthusiastic, man. And I think what we if there were, if we could issue some kind of MBA, for contribution to the community, you know, we'll have to think about the equivalent of that. I think, Chris in the future, there are a few people who would get that would know those people who've gone through the program, and not for any financial reason at all, but purely because they want to get back.

 

Unknown Speaker  5:26  

Bronwyn Byrne come as one and john Dale is another who just are so passionate about trying to help people. And coming from a place where john was, you know, probably through his own words, quite skeptical of anybody else being able to help. Someone will start john was a true DIY ER and used to stick your sound into everything. And I think he was realized, my I'm sure, you'll say much better than I can say, Chris, how he views life differently now. Yep. So let's head on over and have listened to that conversation today with john Dale. JOHN, great to have you back on wealth talk today. Hi, Christine. How you doing? I'm Excellent. Thank you. You're looking well, and really excited to hear your journey, since you've joined wealth builders and joined as a founder member of course, and golf. That was back in May 2019. Yeah, really enjoyed the journey so far. And looking forward to today. Yeah. And of course, things have progressed. I mean, I'm sure we're here throughout the conversation, but not only are you a member, you've now become one of our wealth coaches. JOHN, how's that going? Yeah, really? Well, I think the last couple years has been a bit of a journey. But I'm in a completely different place, financially, mindset wise, family life, everything's just 100% better. So yeah, it's been amazing for me. Cool. Okay, let's get going. So what we're gonna do today, then, as always, with our member spotlights, we're going to walk through our recurring revenue roadmap. So this is the nine step process, that we teach all of our members inside of the wealth builders Academy, how to move from a place of financial insecurity, if that's where the starting point is to a point of financial security, and then to independence and beyond that to abundance. So we're going to kick off with stage one, which is all about building confidence. And the three steps in stage one, there's the mindset step, foundation step, and the roof. So let's kick off at the beginning, john, and start with the why was there a particular catalyst or anything that kind of really pushed you to get going with this? Yeah, so back back two years ago, we were all over the place, I had multiple businesses doing lots of different things. We were very time poor. Although we were making a lot of money. I was always working probably 70 hours a week, and probably realize that this couldn't continue. I

 

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didn't really know where to go, if I was honest, or what to do, and had a few ideas. And all it was all about my kids was my way, everybody knows that. It was all about making sure my children can do what they want to do when they're older. I met Kevin in London, and having a little chat about something completely different. And we resonated quite well. And I really enjoyed what he was saying and talking about, we spoke about kids and his kind of mentor and how we who he wants to leave things for his children. And it really resonated with me. And I got an email from wealth builders saying you want to join me Academy. I've never been into education. Never been into joining these forums with gurus and all of this. But for some reason, it just resonated with me. I was like, right, I'm going to do it. But if I'm going to do it, we're going to go all in. And we did. We followed every step to the tee stuck to the plan. And within 12 months, it really worked quite well for us with a couple of key points with the mindset, which were the dynamic profile was amazing for me. It

 

Unknown Speaker  8:58  

really kept me focused. Yeah, excellent. Yeah, is quite a different looking program back then. But it's come a long way now. So that's great. So mindset really key starting with the end in mind knowing your motivation. Step two, then is the foundation john. So this is really about getting crystal clear on sort of how much asset income you're generating currently, and then how much you need to reach the next wealth level. So he knows five levels of wealth insecurity, security, independence, abundance, and then legacy to remember where you were when you join john. Yeah, I did have a clue. It was so big been. So my background is a lot of people know we've been an IFA in a mortgage broker, so help helping people with their finances and getting to understand everything, generally didn't have a clue where we were. So it was an eye opener to look at what we had in savings and investments. But the kind of that was my lightbulb moment too. Yes, we had quite a bit of cash, but I had no recurring incomes. I was an insecurity and

 

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And it was interesting to see that if I had to stop work today, what would happen?

 

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And the answer was, we wouldn't know it, it would have to wait for managers and things to take over the business and kind of hope that it kept working, which was a scary, scary thought for me, and helped kind of change the mindset and put things into action. The other aspect of the foundation obviously, is looking at, you know, if there any kind of leaks, and you know, can you make a really strong foundation upon which to build. So that's where we bring in the debits process where we ask our members, you know, review all of your outgoings and see if there's anything that can be saved. So did you manage to make any savings? Yeah, I think on the first one, it was between five 6000 pounds for the whole year, which was massive for us. And that was silly little things from sky bills that we were paid 140 quid for down to like 30 pound, or the subscription basis, more monitoring how we pay for everything. But for us, it's been a yearly thing now. So it wasn't just a one off, let's do our debits and leave it. I've got a diary reminder. Now every year, we sit back, we review all our insurances, all our bills, and everything, and we save each year. And that goes into an ICER. And I think so far, there's about 25 grand in there.

 

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Which there was a when we started just to be clear to everyone listening, there was about three, four grand.

 

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And that's just me saving every time I save on a bill, I increase my direct debit. And it just goes into the ISO and goes goes away. So yeah, a nice little safety pop, to be honest. It's tremendous. And yeah, you know, obviously, we've got some processes, which we teach and share in that step to help people find even more hidden money that perhaps they didn't realize was there. So great job on step two, then john. So step three final step in the first stage of the roadmap, is what we call the roof. So the roof is obviously the protection of you and your assets and make sure your family is protected and all of those things. So a few things to check any surprises or actions from that? Yeah. So again, being an IFA, we sold life insurance, and helped people put things in to wills and trusts and everything. So I kind of got the philosophy. I done powers of attorney for people before. Did they have one? No. So it's just like a plumber, he's always got leaky tap at home, because he never gets around to fixing it. And so yeah, we put time aside to do it. And the big eye opener for me was leaving a property portfolio for my kids. If we were to both pass away at the same time, what happened? Who would look after it who would step in? And we've now got a full plan for all of that with the people involved. Know what we want happened to look after our children. And there was other things put in place they what happens if to whatever's did my would my wife know how to look after the business, or when people step in, and it just gives you peace of mind. And we've got a little red box upstairs.

 

Unknown Speaker  13:01  

Probably a little bit morbid, but if anything happens, people can open that box. And there is everything in there from where our bank accounts are where our life insurances are. Everything's in trust. So it'll get paid straight to the surviving partner. And it just makes you breathe and go. Yeah, I don't know what

 

Unknown Speaker  13:18  

if anything happens to me, my family assaulted. Which gives you a little bit peace of mind, I suppose. Yeah. Great. Now great to hear that you've you've taken action and implemented, you know, many of the things that we we obviously talk about in step three now. Okay, so that stage one, it was all about building confidence. Would you say, john, was that, you know, a noticeable difference by the end of that? Did you feel as you said, more peace of mind more confidence that you're on the right track? Yeah, I think a lot of it was because my background was things I kind of already knew, but I hadn't put into practice. So for me having accountability, having simple steps that don't take very long. And so what were people think you got to do all of this in six months, actually doing a little thing every week or every month? So that you look back three months? And you're like, right, okay, wow, we've done all of this. I can't wait to see what happens in the next few months. It's just a really good journey. Great. Okay, we are motoring. We're moving into stage two now. So stage two of the recurring revenue roadmap is building your knowledge, and three steps here. So step four is all around the assets, Seven Pillars of wealth, then we've got Step five, which is leverage and step six, which is strategy. So beginning with step four, then the assets so we notice seven different assets, we refer to these the pillars of wealth, and which Did you already have some experience with when you first joined john, and what are the pillars Have you been able to utilize since? Yeah, so when we started, we had a lot of businesses, doing a lot of different things and also had a little bit of property in the background. You could probably say I had the JV pillows, well, my business partner as part of the business, but we were all over the place. So when I say business

 

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This is I think we had six or seven,

 

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and no real clear path for each of them. They were all over the place. So we decided to really strip back, we sold all the businesses, I sold a firm I sold the mortgage firm, exited everything, and decided to stick to kind of the mantra, just do one thing well,

 

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and we'll stick to the property pillar. And we decided we weren't going to try and deviate from that property pillar until we hit our first target of security,

 

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which we did in 12 months with 100% focus on property,

 

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which is a little bit, sometimes we'll probably a little bit arrogant, because we'd ask the question is do with property? Am I going to make money? No, I don't want to know. And because of my dynamic profile, being a creator, I could really easily get distracted, and kind of maybe follow what people say the shiny Penny, or look at different strategies and everything, it was no luck, we are literally going to focus on the property pillar. Okay, so that moves us into Step five, which is leverage. So leverage is the key to wealth building. And it isn't necessarily always financial leverage, but it could be intellectual leverage relationships, systems and time. So can you provide us with an example john, of how you've brought leverage into play to help you build your wealth? Yeah, we, I'm naturally quite lazy. So I like to get other people to do things. So I think leverage comes quite easy for me. And part of the process of mindset at the beginning was understanding what we wanted to get from this, and for me time, so it was time with my family time to do what I want to do, and be able to do things on my own terms when I want to do them. So in order to do that, I need to do less things. So in order to do less things, I need to get more people to do more things for me. And then it was right. Okay. Everything we were doing was right, do I need to do that? Or can I get someone else to do that. So we stopped doing any work in any of the properties.

 

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So before, if there was a little touch up, or a little bit of paint needed doing or any little job that we could probably do you probably see is in a scruffs going down and just given a lick of paint or something he was no, okay, we are not going to work in any of our properties, even pick up a brush, we're going to get people to do it for us to free up our time.

 

Unknown Speaker  17:17  

We then split our business up into kind of three different halfs marketing, and who does the maintenance and everything. So again, we did a lot less.

 

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Even things down the journey, like doing the wills and trusts. We just got the solicitors to do it. They give me the template, we fill out the template, and we hand it over to them. We didn't do any DIY jobs.

 

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Other things that came in really well we do in our SAS, we just got the professionals in again, with the SAS GSD. To do all for us,

 

Unknown Speaker  17:48  

he became quite simple to then get other people to do things. And we did the 11 pillars with Kevin of trust, which is document we used to raise finance. If you remember I posted that I got done while we were away in Tunisia. I was on a two week holiday. And we had a meeting with you and Kevin decided what we wanted to put in it, pass it over to a copywriter. got someone to put it all together. When I came back, we had the first draft, we edited that a little bit and did the second draft. So again,

 

Unknown Speaker  18:19  

my business continued while I was away, which is exactly the position I want it to be in knowing we had the recurrent income coming in. And everything was done for us. So yeah, I think leverage is a massive part of success. And if you can't leverage other people or your time, you got to do it a lot slower. Yeah, I have some really good examples there. JOHN, it really helps to have that framework, the fyrst, just to break it down and say, you know, am I really leveraging all of these different areas, and you certainly have been? Okay, Step six, then is strategy. This is where it can become overwhelming as a coach. Now, obviously, you're speaking to lots of members. And they're probably coming to you john saying, oh, shall I do this? Or I've been on a webinar? And this sounds good. Right? So how did you choose the right strategy for you? So we, we were quite lucky. And we had a couple of properties in the background, a mortgage kind of broker experience. So I understand finance a lot. So obviously, we chose property. It was then considering time and being lazy, which was the easiest property to build wealth in that we can rinse and repeat. So we wanted a process where we could just get people in to do the same work and keep going and keep going added. So we just chose by two that

 

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I think is the simplest of the property pillow is the easiest to leverage.

 

Unknown Speaker  19:38  

It's probably the most forgiving as well. If you buy we will try to recycle and take most of our money out. Again along the way. We had a couple of pro projects that we overspent on, but again, we could sell them and still make a profit. So I think you just gave us a really solid foundation to this is how we're going to hit security. There's plenty of these properties about

 

Unknown Speaker  20:00  

So Mark, we didn't have to go marketing and an upscale and have people going direct to vendor. And all of this to start with, it was simple as right moves, and blur and estate agents. So we're just a really simple process, keep it basic. All I have to do is find the houses, learn how to finance them and get our refurb teams in to fix them. And we just scaled from there then. And if thinking about the other seven pillars, or the other six pillars, john, are there any other strategies that you've looked out? Or you're now looking at moving forwards? Yeah, so so we hit, we hit our target, and then it was right. Okay, we've done that what happens next. So we stuck to the rinse and repeat button, where I'm less time invested in the vital x, now we've got a really good team behind us. So again, freed up my time, which we're now looking at the business pillar, and I suppose the JV pillar, the good thing about the community, there's lots of great people. So as you know, myself and Luke are doing something together in kind of the training strategy around all our experiences and everything. And we're going to be building a platform called go all in, which is about education. And then we're going to be listing our expertise and training courses on there to show people how not to do it just as well how to do it, that's going to be amazing. And there's a couple of little things kind of in the background that we're working on where I'm doing DD on at the moment, but nothing 100% I think that's the good thing about where we are, is because I've got a lot of time, I can really focus on the things that I want to work on. And again, going back to our mantra now, how much time do I need to put into that to make it work? If it eats into all of my time? Do I really want to be doing it? And I think because we're a comfort level from a monetary point of view, do I need to do it? Whereas before, I think a lot of people here say yes to everything.

 

Unknown Speaker  21:48  

Now my answer is Say yes, say no to everything and decide if I want to do it. So again, mindset change. Hmm, yeah, nice place to be in there. So that takes us to the end of stage two, which is build knowledge. So you know, knowledge obviously, is never ending, we're always learning. But yeah, really good to hear how you how you focused on that, which is actually where we're going right next. So we're moving into stage three, the final stage of the recurring revenue roadmap. And step seven is focus. And this is all about a wheel of wealth, then. So once someone has chosen a strategy, then the key is following that wheel of wealth. And that means education, support connections, due diligence, and then taking guided action. So our wealth coaches are there every month, and they were there to help you, john, and now you're there to help others turn the wheel. So tell us the importance of focus. Yeah, for me, I had to have that focus, I had to have that accountability. I think the good thing is now ingrained in me. And I can see in myself when I'm starting to go off as well. I doesn't mean I don't still don't need accountability. And I still don't need that. But I think being a creator, and the way my mind works, I was always off on a tangent. So I was quite honest with my coaches at the start what I wanted from them, and he was unique. And basically every one of these papers stick in your lane.

 

Unknown Speaker  23:13  

And he's like a goddess stick in my lane I got I want to concentrate on vital acts. And my my coach was yourself to start with, we had a lot of conversations. And then he

 

Unknown Speaker  23:24  

he was really good to doing the same strategy, we kind of get on really well. And every time I brought something up, or what it was like john, remember the start sticking your lane is like yeah, okay, stick in my lane, what you're going to do for the next 30 days, I'm gonna do this, this and this, okay, I'm just gonna do that. Yes. And it's kind of Promise me, you're only going to do that, because you knew I was like,

 

Unknown Speaker  23:45  

and yeah, it just really kept us moving on fast. And I think we'd have always got where I was going to get to on the property side, potentially, without wealth builders.

 

Unknown Speaker  23:57  

But I'd say I wouldn't be where I am today. And I'd still probably be working towards my security level three years later, because I'd have taken my eye off the ball, done something else, then come back to it. And then that worked really well. So I'd have gone off and done something else for some strange reason. And then come back to it. So I just think this clear focus, and being able to rinse and repeat everything just means you stay on track and you get to where you want to be a lot quicker. And I think we say five years within wealth builders to achieve your goal. And if you stick to the plan, and you do everything you're supposed to going to do is more than achievable, anything with a little bit more focus, you can probably do it in less than five years. But not everyone's got the luxury of time. So I again, leverage if you can leverage your time and go through all the steps you can get to where you need to be hell of a lot quicker and enjoy life then, instead of working very wise words and very true words as well, john, and just just a word then obviously now in your role as a coach and you know, what do you notice seeing and what do you enjoying about being

 

Unknown Speaker  25:00  

to coach him, I was shocked how it keeps me accountable.

 

Unknown Speaker  25:05  

How you speak to people, and you see maybe a person who is thinking of doing a particular strategy, where they've got a list of 20 different things they're thinking of doing. And when you break it down half of the things they're thinking of doing, they can't do, whether it's from time a financial point of view. So once you help them cleared out something they actually can do, and they've got the time to do and the money to do.

 

Unknown Speaker  25:31  

There isn't really another path. So it's so simple for them to stay focused.

 

Unknown Speaker  25:36  

And I find I do the same with my own head. Now, when I come up with an idea and a picture myself in my own head, what what would I say to the people, I'm coaching writers, okay, well, let's not do that, let's stay on track. And let's do this. I think there's a lot of overwhelm.

 

Unknown Speaker  25:51  

You see people, and I was probably one of them in the group going, I've just done this, I've just bought this, I've just done that. And people are just not at that stage yet. They're a little bit further behind, they're either saving, or they re mortgaging the house, or they're not in a position to really start ramping up. But neither are we. So I think people have got to remember, when I first started, I had to have I had a head start because I had a business. I understood mortgages, I understood by too late because I was in that industry. And if you're not in that industry, you need to learn that before you can start spinning the wheel. But the way you make some really big mistakes. And we made a lot of mistakes along the way. And if you look back at the start of our journey, we will probably do in one or two deals a year,

 

Unknown Speaker  26:41  

to probably the end of this month, we'll probably have a really successful month, one of our best yet, to be honest with you. But that one month of success, there's probably six or seven months of hard work behind it before you call it in the thermometer. So I'd say to the people listening Don't, don't worry, if you're not cleaning your thermometer straight away. Because you find the like buses, the kind of color a little bit, nothing happens for a while, Oh, I got a bit more I got a bit more. And then suddenly, the higher up you get, your chunks get a lot bigger, and a lot more healthier. And and that's how you scale is start small, get perfect. and rinse and repeat. Great. And then this is all about stage three, right, which is really the implementation stage is when you're clear on your plan, you know, you've got the confidence, you've got the foundation, you you know, you've got a good understanding now of the strategy, the pillars that right fit for you. And obviously now it's focusing, and you mentioned their thermometer. So that moves us into step eight, which is titled results. So, you know, we encourage all our members to track their progress every 30 days, as you said, You know, sometimes that progress is not necessarily financial progress, but it's you know, more confidence, a great connection, you know, that can all be great progress. And so, you know, tell us about some of your results then, and, you know, some figures, maybe john, yeah, so so we we probably hit our target a year and a half ago. Now for security, we were on our way to kind of the independence level.

 

Unknown Speaker  28:07  

But that's all from recurring income. And I think I got a,

 

Unknown Speaker  28:12  

I had a bit of a problem getting my head around that To start with, because I've got a couple of things that we do business wise, that pays some good money.

 

Unknown Speaker  28:21  

And that's great. And it goes, it goes into my bank account, and I can physically spend it. But it doesn't add to my thermometer because if I didn't do the work, I wouldn't get paid. So I think you can easily go higher than all of this. And then when you strip it back, he's like, actually I don't, I've got this little bit at the bottom. And we started very slow 300 pound of property on a beta that on average, they take six to eight months to do. So you kind of color in in 300 pounds waiting 300 pound.

 

Unknown Speaker  28:51  

And it just gets bigger and bigger bait. I think for probably last six, seven months, we haven't really added to our cash flow. But this month so far, we've now finally got three vital acts that are finishing, that allowed about 900 pounds to our cash flow, pay all our investors back. And we can probably go again, if we can find more deals, we've just sold a flip. So that gives us a little bit more cash.

 

Unknown Speaker  29:15  

We've got another beitler in the background that's nearly finished. So that'll bring an additional 300 pound. And then there's another flip about hit the market next week.

 

Unknown Speaker  29:25  

Which when you hear all of that in one go, he's like, Oh my God, that's really busy. But actually, that's a combination of probably six to eight months work on some of them, and one of them over 12 months, because we sold it twice.

 

Unknown Speaker  29:36  

And it didn't go through. So yeah, it's been a slow burner, but then you can add to it. And I've had an amazing work with Luke as we spoke about. So again, that that's not ready to add to the thermometer in any way. But once that gets go in and launch and everything's working, that can add to the thermometer as well. So I think Yeah, we've got

 

Unknown Speaker  29:58  

a really good progress. I can see where

 

Unknown Speaker  30:00  

Go in, I can see me slowly going into other assets just to diversify.

 

Unknown Speaker  30:06  

I didn't want everything to be in the property pillar.

 

Unknown Speaker  30:09  

But I found the property pillar to be the one that I could rinse and repeat leverage.

 

Unknown Speaker  30:15  

Everything time, money,

 

Unknown Speaker  30:19  

people to work with me to get to where I need to be a lot quicker. And now I can look at all the other pillars and see where we go from there. Yeah, great. So it's all about multiple streams of income from different pillars and and that's what you're creating right there. So a final step, then in the roadmap is Step nine, this is accelerate. So this is really ongoing, right? This is not something that you just do, and then it's done. It's it's continual learning, continual progress. So repeating the process of choosing a pillar or strategy using your leverage will move you to independence. And now beyond that, then to abundance. So for most people that journey with said, john, it takes an average of five years, you know, what do you see as being key to helping you continue to stay focused and take the ongoing steps to reach your next financial goal, and the people around so a community that I'm in with yourselves is amazing. Being with like minded people,

 

Unknown Speaker  31:15  

and keeping myself accountable, but also with the help and support of others?

 

Unknown Speaker  31:20  

Again, at the start of this, I told you, I didn't believe in education, I didn't believe in coaches, what a waste of money, what are they gonna do for me?

 

Unknown Speaker  31:28  

And sometimes it's like therapy, you especially for me, having all these ideas is great to speak to a coach and go, these are my ideas.

 

Unknown Speaker  31:38  

And the coaches look to you and goes, you just blow my mind. Why are you talking about go back to basics as focus

 

Unknown Speaker  31:44  

is good to get it off of your chest. But then to go back to your focus and sustain stay in your lane, each individual pillar.

 

Unknown Speaker  31:52  

we're leveraging now, different pillars in going into different pillars. But my first pillar will remain constant and focused. And we've got that, as I said, on a rinse and repeat, where we've got a team doing a lot of the work for us, we've got people helping us. So that doesn't take up a lot of my time. So I've now got my free time, hence why we started coaching, after our conversation, really enjoying the coaching, seeing everyone do amazing things. And I think that inspires me as well. You see people doing amazing things you like, Yeah, I don't know, maybe I should have done what I said I was going to do yesterday, instead of putting it off for today. So I'll finish the coaching call. And something I said I was gonna do two days ago might make to do list, I kind of put off I'm like, I can't really tell someone to go and do it today, when I haven't. So I'm like, right, I'm gonna do it. So I'd do my hit list as well. So yeah, I just think accountability is the key to yourself and others. And you'll get where you need to be on a transformation journey went from not believing education to now delivering it yourself. And that is that is really, really fantastic to see. And, like we've said it before, but he's such a fantastic member of the wealth builds community, john, you give so much, you help so many other people. And of course, that's now paying dividends in terms of your own progress. So thanks so much for sharing all of that today. And I look forward to catching up again with you really soon. All brilliant. I really enjoyed it. Thank you.

 

Unknown Speaker  33:19  

Okay, so, john, talk to us nicely through his

 

Unknown Speaker  33:23  

journey, I guess they're from from point A to point B. And we'll dive into lots of good points there. Kevin. Before we do that, let's head on over and pull out a latest review from trustpilot. And I'm seeing one here from Sam. And Sam is saying, I'm a new member of wealth builders Academy. And the reason I joined the group is because it's really hard to find people in this world who I can trust. Since I've been with wealth builders, I find that I can trust them. They are sincere, genuine helpful, and I can get advice from those who have my best interest at heart. Kevin and Christian go above and beyond what I expected of them. There you go. Thank you so much, Sam. What a very nice man to and a professional man to his knee really. So you know, someone with, you know, intellectually, what is your dentist, his new

 

Unknown Speaker  34:13  

super guide as well and very open minded. And I like his company a lot. So yeah, good on you, Sam. Thank you so much for that. Yeah. Great to be working with Sam. So back to john then. So we know that john came from an IFA mortgage broker backgrounds, he, you know, had good business going on there. But he had no recurring income. And we see that so often in business owners stomach having, I think this is probably the biggest trap that business owners can fall into, you know, they somehow feel that because they've got control over their time insofar as nobody tells them what time to show up when to go on holidays and so on. That somehow the illusion of security is there that they've got their own security, but of course, it's not financial security because if you've got to keep

 

Unknown Speaker  35:00  

doing the work to keep getting the pay. Essentially, what you're doing is you're just trading one job for another. But in many cases without the the support network that you normally get within an organization, because you've got HR departments, you've got payroll departments, you've got, well departments that take care of things that we know, in business, they need to be taken care of, and you end up doing everything. But I think john makes a really good point about having come from a financial background, it means he had a grounding in the knowledge of things like mortgages and financial leverage. And I think that's help. And I think he makes the point that for some people where perhaps they come at Well, from an employee background, say, where they've had all that support around him in the past, and then they don't really know what to do,

 

Unknown Speaker  35:52  

you have to sometimes in some cases, you've got to start from scratch. And that means just being patient, and allowing that learning are there to catch up with you, you know, you've got to build that knowledge. And you can't substitute knowledge that john had. And I came from a similar background, didn't I with an economics degree and then got trained in finance and became a mortgage broker, and IFA, and somewhat similar to john. So I think that that experience helps. But we know from all of our students that you bring what you can, anyway, whatever, you've been skilled at whatever value that you're bringing in your work environment, or your business environment, you find a way to bring that into wealth, you don't leave it behind you, and start as a essentially what some people call themselves a newbie, you know, you just bring what you can. And john brought what he could and did very well. So we started off, obviously, at stage one. So you know, no matter where you are in the process already, you may already be generating recurring income, you may already be building wealth, you still got to get those foundations in place, or at least check that everything is safe and secure, which is exactly what john did. And a few of those aspects in that foundational stage are of course, just reviewing your outgoings doing the debits process that we teach really early on. And john found over 5000 pounds there. And that's obviously a fantastic saving. But the best thing is that he reinvested that, Kevin, and that's now grown to 25,000 in his kids, ISIS, so he's really put that to work. And that and that's doing some great stuff there. Well, this is one of the essence or essential points rather cresar a lesson we teach them, well, builders that you know, DevOps is an important process. And it's important to stress by the way, that the DevOps process of debt, education, bills, insurance, tax and support costs doesn't doesn't just get whitewashed as a review of your expenses. I think john talks about the sky TV and other things. It isn't just about that. It's everything where money is going out in your life, either knowingly or more often, unknowingly, where you've got fees and expenses to organizations or institutions, certainly financial services, where you can be paying quite a lot of money. But it's kind of opaque, the charging structure is opaque. And we believe that for many people, Chris, the financial institutions are not serving people well enough in that the technology that brings leverage in other form of technology that brings leverage into play, as not really brought a reduction in cost for most people. So we spend a lot of our time helping people look at things like their, their pension and their investment costs, and say, You don't need to pay this sort of fee. There are ways now that you can review that it means not just simply doing a comparison site, you've got to do some other work. But once you've done it, you're saving that money forever. I mean, typically we're seeing people paying 2% for money management, and more often than not, we can get it down to less than one. And if you can imagine if you reduce your costs and expenses by 50%, and it's not just this year, it's forever, then that's going to remove a handbrake and allow your finances to accelerate. So although john knew how to do that, and didn't use that, as an example, I want to highlight that because that's probably something john wouldn't have done, because he knows how to do that dutifully. And of course, you mentioned there at the beginning, you know, some of the work we've been doing over the last month with the wealth builders for families. And so that ties in you know, one of the things I know that's included in that program is is such as kids icers you know, how you're going to start building that pot from an early age for them. Yeah, I mean, look, there's there's a whole raft of different things that you can do financially for children from, as you mentioned, their junior icers to simple things like Premium Bonds from 25 quid so it doesn't have to be a lot of money, you know, to make a difference. We've also got the opportunity to

 

Unknown Speaker  39:57  

you know, help kids to build

 

Unknown Speaker  40:00  

financial futures in terms of long term pension funds, including bringing them into John's got the SAS. And I know when his kids are 18, he'll be giving them lessons and skills to allow them to participate in that. So they see finance from the inside. They don't just, it doesn't just happen to them, as many students do when they get older. So by bringing the wealth builders families program into play, probably ready for formal launch, I guess, Chris, probably by maybe Jan 22, will be testing it in the last quarter.

 

Unknown Speaker  40:34  

And just seeing how the lessons and the inclusions and the things that we would want to encourage parents kids to be doing together. And I know john does that john takes his, you know, his kids out on viewings and so on. And he's got one of his, one of his children really loves property, no one hates it. And that's fine, because it's, it's giving them a sense of discovering what they like and what they don't like, at an early age by being included in the discussion. And activities, actually, you know, so kids learn not just by academic classrooms, you know, that's can be quite boring and removes creativity, but getting them to do things, listen to things, watch things, participate in things. These are the important lessons that we'll be sharing in wealth builders for families. So keep an eye out for that one coming very soon. Yeah, yeah. So john got his foundation in place there, we then know that the roof is the next step. And again, in John's business, he's telling others on a daily basis to put these precautions and measures in place, but as is often the way, he didn't have the mall in place himself. So he quickly righted that anyway, and, you know, everything that needed to be in trust in trust, so that's protected and will pass on to the people that he needs to. Yeah, and for other people, the word trust. I mean, Sam used the word trust in a different context and knew that he couldn't find someone to trust. And now he feels by experience that we can be trusted. And that's an important point that when people feel overwhelmed by language, they think all this sounds hard, I don't really know who to trust, somebody is going to rip me off, the all of those emotions can get in the way and prevent people from taking small steps. So we've done our absolute damnedest to make sure that the people that we recommend or encourage, at least to talk to, within the wealth builders community, certainly around the the aspects of the roof, getting your wills done, powers of attorney done, it's really, really quite simple. Only a few questions of view. And then you know, the lawyers take care of the rest. And it's not an expensive thing in the context of life, it's just like anything, you've got to think the real expense is time is that people just don't feel like they know enough. So I'm so pleased that we've got a really solid team that helped with shoring up the roof of our of our members. And really, that's the most important to me, actually, it's probably one of the most important steps in that whole foundation element of the program, Chris is it's actually makes people have the peace of mind, and gives them a sense of, I've taken care of my family. And I know how important that is, to me personally, because I remember, when my dad died when he was 46, he felt like any business owner of that age, kind of Immortal, almost, you know, like I can, I can get round to this anytime. You know, and then his tragic death, man, he didn't do these things, he didn't have these things in place. And, and often, that's the way particularly with business owners, because you know that they're often so torn for their own time. And that's a big challenge for them. So it's really important that we put the roof in place at the beginning of the journey.

 

Unknown Speaker  43:44  

And not put it at the end of the journey once wealth is being achieved, because as I said a moment ago, sometimes, you know, people can, can tragically lose their life, and therefore they didn't achieve what they wanted themselves. But by putting things in place, they can substitute that achievement through good preparation. So if they die, their assets or their insurance can provide for the family as if they done the job of being a wealth builder and creating financial security or even independence for their family. And I applaud anybody who takes the time to do that, as so many of our members do. So once all of those steps are in place, then we can move on to stage two. And stage two is all about learning what those seven pillars are, then probably eliminating a few that are not right at the moment and just focusing and then bringing leverage into play. So that's a key part of the process. And for john, he brought leverage of relationships into play because he said as a as a creator, he taken as wealth dynamics at the beginning, you know, he realized he was someone who liked to start things and then kind of go off to the next thing. So he just focused on one pillar and that pillar was property. He knew that he could reach security in the shortest time.

 

Unknown Speaker  45:00  

possible if he just stuck to that, and that's exactly what he did. So he, he brought leverage into play. And his strategy was by to let and, you know, we say focus away to security don't make Kevin, focus your way to security, the best way to get to security is to focus and not to diversify too early. Because if you can, as john almost kind of mentioned or hinted at, really, which is you, you do something and you master it. Now, he, I think he calls it rinse and repeat, which is essentially the same thing, once you know what you're doing the first time you were a bit of a, you know, it's a bit of a stumble the second time you bidadari, but you get it done. And the third time, you've probably mastered it. So I encourage everybody to do three of anything, and then almost claim that domain of mastery, which then that therefore means you can rinse and repeat, or work out what needs to be done and then put other people in play to get that done. And I think that was a big challenge for john, because he was tempted in so many different ways to go off in different directions. Which of course, you know, you've got to encourage him for that anyway, because that's really well how what he's doing now, which is diversifying, isn't he in the final step of the wealth builders recurring revenue roadmap, but in that early part, you know, he's he stuck to his guns and fairplay to, to john, we encourage everybody to do that. And not to get caught up. I think the point he makes about having a coach having accountability. I love that point he made when he said these coaches promised me, john, you won't do anything else in the next 30 days, you just stick to the plan that we've just agreed. And of course, it's it's it was his plan. It's never our plan. We don't tell people what to do. And well, builders, we said, Well, look, if you want to achieve that the best thing you can do in the next 30 days is this. Do you agree with that? Yes, I do. Right? Let's get that done. And that means it keeps people on track, it removes the temptation to go off track. Because as soon as you go off track, your energy instead of being focused, like a laser gets dissipated. And diffused light doesn't really do much it might not, might be nice background lighting, but doesn't really achieve much. So what we want is really, really focused, attention focused relationships, focus that light, like a laser, and that gets you moving forward. And that moving forward gives you confidence. And that's the key thing to be able to go to the next level, you know, which is essentially when those results start to come in, because like anything, when you're building wealth, there's an awful lot of activity that happens before the results of finance start to show and that's another good point. JOHN made when he talked about sometimes the you might do a he might do a Facebook post. And so I've done this, this, this and this this month, but he hasn't. You know, it's been an accumulation of things that have happened in in previous months. And he mentioned a property that he thought he'd sell but didn't get sold, it fell out of bed, and then it got resold. And that wasn't two sales. It was one sale. But you know, if you looked at it on Facebook, you might think it was two. Yeah, yeah. So that's the final stage really is building assets. And this is an ongoing phase, until you reach independence. And then obviously, you're heading towards abundance. From that point onwards, Berg building assets is just turning that wheel of wealth, and just showing up for your coaching call every month, the importance of having that accountability. And that guided action from your coach, just chatting through your ideas often helps things make, you know, helps me things become clearer. And the results that John's had. So in the last month, he's added nearly an extra 1000 pounds to his monitor. But as you say, Kevin, that's the result of six to eight months of work. But the results are building and john is most definitely moving towards his independence level. Now,

 

Unknown Speaker  48:43  

a couple of other points, I think made by Well, he hinted up by john, one of those is, you know, sounding boards, right? So he talked about sometimes you just want to talk to someone just to get it out of his head. Often creators, those people with high degrees of energy around ideas, want to get those ideas out. Because if they stay inside their head trapped inside their head, you'll know that if you're a creator listening to this, you know, you've got 10 ideas before breakfast. And, and everybody's gone. No, not another idea. You know, that's the sort of thing that, you know, you'll see from people like me, people don't.

 

Unknown Speaker  49:21  

But that's my role in the business, right? The visionary, it's my job to have ideas and, and it's good that we got a great team to allow me to do that.

 

Unknown Speaker  49:29  

But I think it's the same at any level, find somebody. If you're not a member of the program, and the program doesn't sound like it's a good fit for you, hey, that's okay. You know, come and join what we do for free, you're welcome into our community anyway. But when you're thinking about it, talk to somebody who's on your wavelength. I don't mean make sure that the same wealth dynamic or anything like that, I just mean, if you're if you've chosen something you're going to do whatever it is.

 

Unknown Speaker  49:57  

Find somebody else so that you can talk to

 

Unknown Speaker  50:00  

Who will be at your level in terms of, they'll give you feedback. Sometimes we find that

 

Unknown Speaker  50:07  

partners like partners, spouses and so on aren't on the same wavelength. Sometimes other family members aren't on the same wavelength. And that can happen. It's just happens in life. So if your partner or somebody really close to you isn't find somebody, and try and create for yourself and accountability partner, or somebody you can talk to, or better still, you know, look out for what we do, and come and join the program. I mean, five years, with a bit of help, can save a lifetime's worth of trial and error. And from my experience, I would say, do in five years, don't do it in 15. Like it took me without any guidance and help at all. Yeah, I would say 60 days to create your wealth plan, and then 60 months to execute on that, to reach independence. So if that's a deal, that sounds good to you, then get in touch and we can chat further. Well, it's good to be back in the hot seat with you, Kevin, I was just thinking the next public holiday is going to be Christmas Day. So we're on the homestretch.

 

Unknown Speaker  51:05  

Okay, fair enough. Just one one thing just to mention, because, you know, I'm, I'm very protective of my own IP. And I think, just because I love john, and he doesn't mind a little bit of ribbing from me, he referred to a document called the economy, the 11 pillars of trust, are only 10 was created.

 

Unknown Speaker  51:25  

I think he's probably created the 11. But and it's not to be confused with the pillars of wealth. It's just a document, we help those people who are budding investors in the world of property who've mastered their art. But like anybody in property properties, an expensive commodity can run out of money. And, and if you run out of money, before you run out of ambition, you need to find private investors. And you touched on that didn't, he said, you know, pay back investors. So we helped him create his document, which told a story of his business, through the eyes of investors, so that he could build a trust. Hence, the 10 pillars of trust, not only 11. But listen, hey, if you can think of, of the eighth pillar of wealth, I repeat, as I often do, Chris, my standing offer, that if you can find me the eighth pillar, or we got seven, we can't find any more ourselves. And we were really wrestling hard with our intellect. But if you can find number eight, another eighth asset that we can use to build wealth, and we can expand our wisdom and knowledge to our members and get in touch. And if we agree with you, there is number eight, we'll send you a very fine case of champagne and get a picture taken together and celebrate, as we would joint venture and collaborate on some new IP, which is another way of building wealth, which is john is also doing with that combination of work he's doing with Luke, and doing training themselves. So it's not just a relationship with JV, but they're also building and sharing their IP. So John's cooking on gas, and as I said, if there was an MBE, we could we could offer we would definitely offer one to john for his support the community and, and, Chris, thanks to you, too, for all the work that you do to keep this community thriving. And looking forward to building it still further, to help on our journey to help 50,000 people to become financially independent. So if you're one of those who thinks you'd like to be, just get in touch with us, or join our Facebook group, and tell somebody else about the podcast, why don't you and then you'll be you'll be getting on board the mission. And looking forward to sharing more in the coming weeks and months to get to Christmas, Chris, I don't like talking about

 

Unknown Speaker  53:36  

Yes, indeed. Indeed. Yeah. Well, thank you. Thank you for the acknowledgement there, Kevin. And of course, it's you know, it's not just your name, we've got whole team behind us. So thanks to all of the team at wealth builders for you know, the support and growth of the community and to all our wonderful members once again. So we'll be back again with another episode of wealth talks Same time, same place next week. Until then, Kevin. Yes. Until then, Chris with your fancy cooking on the bell. The

 

Unknown Speaker  54:05  

We hope you enjoy today's episode. Don't forget that we are constantly updating our resources inside the wealth builders membership site to help you create, build and protect your wealth. Head over to wealth builders.co.uk slash membership right now for free access. That's wealth builders.co.uk slash membership.