In today's episode we discuss modules 7-12 and the 3 different levels of support. Make sure to tune in to find out more about what these modules are and how, eventually, you can stop trading your time for money.
In Episode 012 Kevin & Christian announced the launch of the WealthBuilders Foundation Programme which is available to enrol in now.
This week they discuss modules 7-12 and the 3 different levels of support which people can choose from. This new programme is for anybody currently not yet at a place of Financial Security, which means you still trade your time for money and don’t yet have enough recurring income from assets to cover your monthly expenses.
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Chris Rodwell: Welcome to episode 13 of WealthTalk. My name is Christian Rodwell, the membership director for WealthBuilders, and joined by Mr. Kevin Whelan, founder of WealthBuilders. Hello, Kevin.
Kevin Whelan: Hi, Chris.
Chris Rodwell: How are you doing?
Kevin Whelan: I'm doing well today. Looking forward to revealing a little more.
Chris Rodwell: Indeed. It's part two. Last week, we covered the first six modules of the brand-new WealthBuilders Foundation program, which is launching today.
Kevin Whelan: Wow.
Chris Rodwell: It's out. It's available.
Kevin Whelan: I'm scared now. What are people going to think? I don't know. Well, I hope ...
Chris Rodwell: Well ...
Kevin Whelan: It should work for them. It's worked for [inaudible 00:00:46].
Chris Rodwell: It's exciting because, obviously, we've had so many wonderful interactions over the last few weeks since we've been recording these WealthTalk episodes, and it seems a natural step to really put it all together into a program that people know that they have a blueprint where they can actually follow that and it's a scientific profess. If you follow the steps and you turn the wheel successfully, you will start to build your wealth.
Kevin Whelan: Yeah. It works because it works. It's a foolproof system. Only fools try and cheat it, and rarely they do. That's the DIYers. But, anyway, let's get into the detail, Chris.
Chris Rodwell: Yeah. Well, I'll quick-
Kevin Whelan: Do you want to do a quick recap, maybe?
Chris Rodwell: I'll quickly recap for anyone who is listening now who perhaps didn't catch last week's episode, and I definitely would say go back after this and have a look, have a listen to that.
Chris Rodwell: Section one ... We've broken the program into four sections, and this first section is really about your self-wealth. It's the mindset. So that covers off the wealth dynamics and where you are on the five levels because the Foundation program is squarely aimed at people who are not yet at a place of financial security, so not yet generating enough asset income to cover the base level of monthly expenditure.
Kevin Whelan: Yeah, and I think a note for the future, which is many of our listeners and many of the people we work with have already passed that level. I don't want to have them feel that they're going to be cheated of information. There are certainly lots of exciting things to come at much higher levels. But given this is the vast majority of people, Chris ... And we know if 95% of people don't make it, that's a big number. So we want to really do our best to help those people first. I'll make no apology for that.
Chris Rodwell: And in section two of the program, there's really a lot of information crammed here. This is understanding where the hidden money is in your life right now. We have a process for that. We've talked about it before, and then the protection of your wealth, which is the roof element. And then module six is creating leverage. That will really help you then identify which is the right pillar.
Kevin Whelan: Well, the first six sections are really getting ready. It's packing your bags. It's getting everything ready for the trip. When you get to that next point, you've got to start taking action now. So everything's ready. You're loaded. Now it's time to move.
Chris Rodwell: That's it. We've got a strong foundation, and the roof is in place. It's time to look closely now, which is section three, which is the seven pillars of wealth. Module seven is an overview of the seven ways to build wealth, so the seven pillars.
Kevin Whelan: Yeah. We've done the seven pillars before. We've covered that, and in a previous podcast, we not just talked about a reasonable introduction to each of the seven ways ... And there are still only seven ways, Chris. So I still [inaudible 00:03:38] pipe message from anybody saying, "I found pillar number eight, Kevin." So we're still on number seven. We still only have seven.
Kevin Whelan: The interesting thing as we think about building those is we've highlighted the risks ... or not the risks, necessarily. We'll talk about that, probably, in a minute. But we highlighted the mistakes that people make. And in the module, we'll start to introduce people to some of the case studies of people, as well, who are starting to do something. So once you've got that real clear understanding about which pillar, what they are, then you begin to find yourself ready to choose which one's right for you, at least to start.
Chris Rodwell: Yeah, and we know without doubt from previous experience that there can be some massive "aha" moments when people really understand the assets and what's currently in their life already.
Kevin Whelan: Well, sure. I mean, that financial leverage piece, there's always or almost always some financial asset that can work harder. We know that. But also, Chris, let's not forget that sometimes the journey of discovering the pillars and the assets is also one that helps you if you don't like something, because you identify something doesn't fit your dynamic. It's not the right thing for you, but you haven't invested heavily in lots of education and lots of time delay. So, by understanding them and talking them through, you get to a much faster decision about what's right for you.
Chris Rodwell: Module eight is actually choosing your pillar, and that's really taking everything that you've learned in the first seven modules and then very clearly and calculated decision as to which asset class will you focus on?
Kevin Whelan: Yeah. Interesting about that, though, Chris, is we need to go a little deeper there because we can't just say business. We can't just say property. We can't just say IP, and we can't just say joint ventures. We've got to really try and unravel the layers so that individuals can choose which facet, which type of ... Let's call it the pillars represent a strategy, and then each different way you can deal inside that pillar is like a tactic.
Kevin Whelan: The most popular one, Chris, by far, we know is property. But there are at least a dozen different strategies on property, and we need to try and at least give our listeners an overview of those so they begin to choose which ones are most likely for them. We can narrow that down. It's always best done with some guidance because to try and learn a dozen strategies would take a year, and then that just delays things and you discover it's wrong for you. You've just wasted another year. We don't really want people to waste more than a month.
Chris Rodwell: Yeah. This may be a good point at which to mention that throughout the Foundation program, there is a choice of three different levels in terms of do you want the education only, which is kind of the do it yourself? We don't really encourage that.
Kevin Whelan: No. Look. In truth, Chris, the reason to create it is because it needed to be created anyway. It's like a foundation program that you could have on a university course, sort of open university course. People can buy the education. But you can't buy insights, can't buy accountability.
Kevin Whelan: So, in truth, the education is there, but wealth is built far more quickly and more safely and more enjoyably by working with someone. The whole process of wealth building is best done by being connected, not by doing it on your own. But we respect the fact that some people want to do that, and there's nothing wrong with them having a go at that to then discover if they need help along the way.
Chris Rodwell: Yeah. So three options for the Foundation program: education at level one, support at level two ... And this comes with bimonthly support calls from a wealth coach, so you're checking in. You've got that accountability. And then level three is connection, which is monthly calls with a wealth coach and also live masterminds throughout the year as well, which ... Of course, we will be in attendance, right?
Kevin Whelan: Well, that's right. I love the mastermind because it brings the power of different minds. The mastermind principle is being well established as a way to accelerate people for years and years and years ever since Napoleon Hill's great book, Think and Grow Rich, seminal book which I would recommend to everyone. The idea of getting people together, whether it's online and offline or probably both, is just fascinating and interesting as you see the insights, and you actually see the light bulbs, which is great.
Kevin Whelan: However, we recognize that not everybody has the time for that. Not everybody has the budget for that, recognizing, of course, that we've said all along or I've said all along anybody who's investing in the program at any of the connection or support levels, so level two or level three, has got the double-money-back guarantee. Education on its own, well, we can't be held accountable for that. So that's just a money-back guarantee. If you don't like the education after you've had it for 30 days, send it back. It's all free, or you get your money back, anyway.
Kevin Whelan: So we would definitely encourage people to spend a little bit more time to think about working and support, getting some guidance and possibly connections. But you'll cover that more, and we'll send details out [inaudible 00:09:09].
Chris Rodwell: Yeah. The important thing is that you're in control of the range of support that you need.
Kevin Whelan: Exactly.
Chris Rodwell: As you progress, you can upgrade. If you feel you need more support, more connection, that's not a problem.
Kevin Whelan: Yeah. Especially if people are time poor, they might be happy with a call every couple of months, whereas if you've got yourself to a position where you've got a day a week, for example, or a half a day a week to spend on your wealth, then you multiply that by four. That's a whole day a month. Therefore, you probably want to think about getting into a regular monthly rhythm of adding to your wealth because, in the end, if you do it once a month or once every two months, the difference in cost is almost negligible but the difference in outcome is dramatic because you're speeding yourself not just two times, but the power of the fact that you transform yourself is really quite important.
Kevin Whelan: But, anyway, everyone can choose their own level. It's fine.
Chris Rodwell: Module nine, then, is the wheel of wealth. We covered this in a previous WealthTalk episode, and understanding the five-step process required to complete one turn of the wheel.
Kevin Whelan: Yeah. Now, I think my experience of people when they see the wheel of wealth, they recognize the principle of good education as the starting point of everything. And, of course, one of the benefits of being connected ... being supported, rather ... is we can help people identify within their own assets where they can get that connection for education at a lower cost or sometimes free, which in the pure education program, we can't do that because we can't know what your assets are, really.
Kevin Whelan: But, as far as the wheel is concerned, people can understand the education. They understand the need for some support or accountability, even if it's with a spouse or somebody that's close to them, or a business partner. They get the idea of it's better to be connected than not connected, usually. What they often miss out ... And it's really important, the other parts of the wheel, Chris. They're no less important although they're less spoken about.
Kevin Whelan: The fourth part of the component of the wheel, the fourth spoke, if you like, is the spoke of due diligence. The due diligence piece basically is there to protect people from risk. What we normally find is those people who want to push on often have wealth dynamics which are more creative, more driven, and the due diligence is almost ... They miss that stage out. So it's really important to not do that and to be part of a genuine process that says, "Look, let's check you've done this," to make sure that before you take the action, before you commit your time and money to whatever action you're engaging in, you've done so with the lowest possible risk to you.
Kevin Whelan: And then the guided action sounds a bit weird because ... Action? What's the difference between guided action and action? Well, the point about guided action is not just to do the right thing but to recognize that when you turn a wheel and you complete it, so you've gone 360 through education, support, connection, due diligence, and guided action, like a cog, it's connected to the next cog that you'll engage to build your wealth further. Now, that could mean there's an issue to deal with on tax. That could mean there's an issue to deal with on what you've just learned, or it might be in terms of understanding a new tactic within the same pillar or even a brand-new pillar.
Kevin Whelan: So understanding how all these things click, click, click and connect, connect, connect is really important to guided action, whereas if all you do is invest in the education, you won't know those things. It's too difficult to put that in a book.
Chris Rodwell: Yeah. And part of the Foundation program will include a private group as well. So all Foundation members will be able to share and learn from one another 24/7. Great. So we've said you can't cheat the wheel, right?
Kevin Whelan: Can't cheat the wheel.
Chris Rodwell: But so many people fail at building wealth because they simply don't follow those five steps, right?
Kevin Whelan: Well, unless somebody tells you what the five steps are, do you know what steps to follow? I see what most people do is ... We've got a visual for the wheel of wealth in many places, right? So-
Chris Rodwell: Yeah, and that's free for everybody in the free membership area access. So yeah.
Kevin Whelan: Right. Right. But what I see a lot of people do is go from a little bit of education, and instead of going 360 to go back to action, they go back four spaces like on a ... whatever it is, those-
Chris Rodwell: Sort of Snakes and Ladders type thing.
Kevin Whelan: Whatever it is, right? There's a game. I think it's Sorry or something. It says, "Go back four spaces," and you go back four spaces. You're kind of accelerating; you're doing a shortcut. But you can't shortcut the process because if you make a mistake, you made a mistake that can cost you forever. That can be very, very damaging in this ... Look, the wealth world is littered with stories of people who thought they were buying into something, thought they were doing something well, and actually, all that happened, they were either cheated of their money or they didn't know enough and made a huge, expensive mistake all on their own.
Kevin Whelan: I can tell you some stories on that, Chris, and maybe we'll cover some of those stories to help people really get the point. But yeah. You gotta follow the wheel in the process it was designed. If you follow that, don't cheat the wheel, it will work.
Chris Rodwell: In addition to the support calls from the wealth coach at the support level and the connection level, we're also going to be doing some live monthly Q&A webinars. So, any questions, you'll be able to jump on and ask you directly.
Kevin Whelan: Ask Kev. I love that because it connects us truly to what people really need and what problems and challenges they're seeing out there. While we're not trying to sit in an ivory tower perched above everything and looking down, that's absolutely not the point. We're trying to work with people, trying to see what their challenges and problems really are. And sometimes, Chris, these calls dispense a little bit of tough love, which is you're just not taking the action that you said you would take. So that can be important.
Kevin Whelan: People need to be open-minded to that. It's not a place for know-it-alls. It's not a place for arrogant people. They wouldn't fulfill our values. It's very much a place of open-mindedness. The result is what counts. It's not feeling that you're a master of the craft of wealth building, because you will not be on the first turn of the wheel. Wealth building in itself is transformational. You change as a person, and your wealth changes. So you get better and better and better and better and better at this.
Kevin Whelan: It just so happens we've turned hundreds and hundreds and hundreds of wheels. So we kind of know how it works.
Chris Rodwell: Well, supporting the growth of the community, which is one of the values in the declaration.
Kevin Whelan: It's one of the values. Yeah, absolutely. Yeah. So I want the success stories, Chris. I want people to say, "I did this and it worked. This is what it's meant to me." Share that good news. Remember, 50,000 people is what we're trying to achieve here in terms of impact on people. 50,000 people means a lot of people need to show us evidence that they've achieved it, not just, "Oh, we really liked the education." We want evidence that their wealth is being built. That's the only way this is going to work: we've got proof.
Chris Rodwell: Yeah. We'd love to see you sign your declaration and upload that into the WealthBuilder's Facebook group. We've already had many upload it in there, but we always love to see new ones.
Kevin Whelan: Well, maybe in the Foundation program, we should make sure that's the-
Chris Rodwell: I think so.
Kevin Whelan: ... first action they take, because if you don't subscribe to the values, then what's the point?
Chris Rodwell: That's right. Wow, so section three. There's a lot packed in there, and that's really, really important. Once the pillar's been chosen, once the understanding of the wheel of wealth is there, then we move into section four, which is generating asset income and capital. All the education in the world won't make any difference unless you actually take some action.
Chris Rodwell: Module 10 is setting the wheel in motion. This is where you really understand the individual aspects that you've just explained, and of course then you've got that support should you choose that from your wealth coach to actually say, "Okay, I'm doing it but don't quite understand," or, "This has happened." That's when it's great to jump on a call, isn't it, and get that experienced advice?
Kevin Whelan: Yeah, exactly, because each time you turn the wheel, you could have an interruption into something. Something unexpected could happen either to you or to what you're learning. So that being live and present in the actual wheel, not just the theory of "Don't cheat the wheel," but physically doing it is really quite important.
Chris Rodwell: Okay. And then module 11, asset income and capital, which is really, I guess, the point at which you review. So you've now gone through the process, and if done successfully, income has now been generated from your first pillar. But there will have been so many lessons learned along the way, so it's time to really take stock of that and say, "Okay, how can we improve this now for the next turn?"
Kevin Whelan: Yeah, which is part of the point I made about guided action. You don't quite know what you're going to do next until you take a period of reflection and say, "Well, how did that work for me?" And remember that some people will be looking for turns of the wheel for cash flow, and we definitely want that because cash flow is essentially the recurring income or the asset income that will help people move up towards their level of financial security.
Kevin Whelan: But, also, there will be people who want capital, where the purpose of the turning the wheel is to give them an injection of capital, which then means they've got maybe a year's worth of salary so they can give up the job and commit themselves fully to wealth. So everybody will be different. It's not always just about the cash flow. It could be either/or.
Chris Rodwell: Module 12 is you're wealth level [master 00:19:05]. We talked about getting from a place of insecurity to security. Now, it might take more than one turn in order to achieve that.
Kevin Whelan: It might take more than one wheel.
Chris Rodwell: Correct.
Kevin Whelan: Yeah. Remember the wheel is a tactic. Now, you could, as some people may do, is turn the same wheel, essentially, or the same tactic multiple times.
Chris Rodwell: An example being ...
Kevin Whelan: Well, a simple example might be I've got absolutely no time at all, so I need to delegate everything. I'm going to buy three [buy-to-let 00:19:43] properties in the next 12 months. The hardest turn of the wheel is going to be the first one. The second one will be a repeat almost, not exactly, the same because you still have to do the due diligence on this particular product. But it's similar. But it's easier. You put some grease into the wheel now. You've got some energy.
Kevin Whelan: And then the third one will be easier. Once anybody's done three of anything, pretty much, they should be in a position to master that. But that's what I mean by that. Invariably, to get the highest and best return, you also need to be looking at the same time as to, well, what would give you a bigger return? So instead of doing that particular strategy or that particular tactic, what would be another tactic that might give you a better outcome?
Kevin Whelan: In some cases, Chris, people will be turning one wheel that they're actually engaged in but turning another to learn about what they do next. There's no limit to how many wheels people can turn other than their own capacity. What we don't want to do is people get overwhelmed, of course. But one or two wheels at the same time at the beginning, probably okay, depending on time leverage. We'll know that. If in doubt, one at a time. If you've got more capacity, you can generate maybe two at a time.
Kevin Whelan: Some people can handle more than that, but that's a bit like my son can juggle four balls. I can't. So he's got that capacity. I don't know how to do that. So there you go.
Chris Rodwell: So there's 12 modules, and as we've said earlier on, it doesn't necessarily mean one module per month.
Kevin Whelan: It doesn't, but what it does mean, though, is we want people to commit to the idea and almost to really believe that there's a principle which they should not deviate from, which is never let one month go by without doing something significant, and I mean significant, not just read a book, that will change your wealth. Therefore, the worst-case scenario is take each module and do it in a month.
Kevin Whelan: Most people can do this far quicker than that, Chris. People will underestimate what they can do because, at the beginning, they always feel like they're poor for time. So, one a month, perfectly fine. Sometimes you can do more, and I'm sure, Chris, there'll be some people who go from the initial start through to generating cash flow or capital within 90 days. They'll go three, four times faster. I'm certain of that because people are doing that now without the formal program that we have, just doing it with me.
Chris Rodwell: If you're enjoying what we've been discussing and you think that the timing is right, that really, this fits your needs right now and you're committed to achieving complete financial independence ... because, really, that's the ultimate goal, right? That's the market point.
Kevin Whelan: Yeah. This is not a drifty game. I'm not interested in working with drifters. I will help the DIYers a little just to overcome their initial feeling, but we want ... Actually, ideally, Chris, what we want is maybe a burst of really committed people to launch the Foundation program formally as we expand our reach, and maybe give an incentive and maybe select people who ... and ask them to confirm they're committed to being wealthy. They're not just interested. They're not just lukewarm on the subject. It's a commitment, and they're willing to demonstrate that.
Kevin Whelan: If they're willing to do that, I think what I'd rather do, Chris, is rather than just have people test the education, I think what I'd rather do is give them more of the support that we know they're going to need at the same price as they buy the education, but only for a limited period of time, only for the committed people, because it would do my head in if we get drifters who ... getting a little bit of curiosity, but that's it. I think if we could get maybe 100 committed people, I'd be really happy to do that. But time limited, please, Chris.
Chris Rodwell: Well, yeah. So it's out on the first of May, which is today if you're listening on the release. And I think for the next seven days, should we say that as a special launch offer? We said there's three levels, three options here for the Foundation program. Level one is education.
Kevin Whelan: Education only.
Chris Rodwell: That's priced at 500 pounds.
Kevin Whelan: 500 pounds. Yeah, plus the VAT, don't forget, WealthBuilders is a registered business.
Chris Rodwell: Level two is where you get the extra support. That's the bi-monthly call from the wealth coach, and also access to the Q&A webinars. And then level three is connection.
Kevin Whelan: You didn't say what the level-two cost was.
Chris Rodwell: Level-two cost is 1,000 pounds. So for a launch special for the next seven days?
Kevin Whelan: Yeah. I'm saying we'll give 1,000 pounds' worth ... Remember, I said we'll do double value, right?
Chris Rodwell: I remember that. Yeah.
Kevin Whelan: And I'll commit to that no matter what anybody pays. But let's give them 1,000 pounds' worth of value for 500 pounds' worth of cost if they respond within seven days. After that seven days, the game's over. But whatever they pay, whatever level when they choose, then we'll still give that double-money-back guarantee, Chris. That lasts continually. We just want to make sure that you engage, you spend some money with us. It has to work, which is why we must test the commitment, make sure they sign the declaration, make sure they do a little bit of homework before we invite them in.
Chris Rodwell: Where do I sign? It sounds good. That's an irresistible offer.
Kevin Whelan: I'm trying to make it irresistible because wealth can be challenging, and there are lots of ... Look, we're not trying to provide a course with an upsell and a, "If you do this and the price is valued at 5,000 pounds, but today, special offer ..." No, no, no. This is as genuine as I can make it, given that if I go back, Chris, those who've listened to my story realize that I made a commitment to create wealth for myself at age 28. It took me a lot longer than it should have done because I had to do the DIY method. I really did, not because I was fearful, it's just that there wasn't any path that was already trodden for me.
Kevin Whelan: So I had to learn all the lessons. Now all the lessons are learned, Chris. We boxed them. We've nailed them. We're absolutely certain this works. I'd just rather we get an injection of success stories that, in business, are quite self-serving, too. So if we get 100 people who start creating their wealth, they get excited, they start sharing, what's going to happen? More and more people are going to join. That's what I really want. I want to see a result for them so they do it faster than I did.
Chris Rodwell: Okay. All right. If you're listening now and it's within the seven days ... So this is the first of May.
Kevin Whelan: First of May.
Chris Rodwell: Until midnight on the seventh.
Kevin Whelan: Yeah. That would be the eighth, wouldn't it? Anyway, Wednesday to Wednesday.
Chris Rodwell: Tuesday the seventh. So we'll do to, yeah, midnight. Well, 11:59 on the seventh, okay?
Kevin Whelan: All right. There you go.
Chris Rodwell: Just to be clear. So you've got next seven days. If you'd like to take that wonderful offer there to get the level-two connection for the price of level one-
Kevin Whelan: You've got all this on the website, right?
Chris Rodwell: Well, the URL to head to is wealthbuilders.co.uk/launch, L-A-U-N-C-H. That's where we'll make sure that this is available for the next seven days. And after that-
Kevin Whelan: Yeah. And can you put that in the show notes and-
Chris Rodwell: I will indeed.
Kevin Whelan: ... make it clear that they're not going to struggle to find their way? Because we know how time poor people are. So seven days is plenty of time to have a look. If they've been listening this far, they must be kind of curious about wealth and, we hope, now committed to wealth.
Kevin Whelan: We'll work with them to get to that first wheel turned, that first flow of cash or flow of capital, and to start the serious process of building wealth and, hopefully, building a relationship that lasts many, many years in the future as they turn more and more wheels and become more sophisticated, more wealthy, more intelligent wealth builders and willing to not just be helped by us now, but in the future, willing to help other people who are on the same journey as them. But they'll be behind them.
Kevin Whelan: So we expect our current students to turn into the teachers of the future. Boy, am I looking forward to that.
Chris Rodwell: Me too. I'm so looking forward to our new wealth founders joining the WealthBuilders Foundation program. It's been really good talking to you again today, Kevin, and going through those six modules in the latter half of the program.
Chris Rodwell: That link, once again, wealthbuilders.co.uk/launch. We'll be back next week with another episode of WealthTalk, Kevin.
Kevin Whelan: I look forward to that.
Chris Rodwell: I think we're probably going to start talking about the pillars.
Kevin Whelan: Yeah. I think we should get into the pillars and then start bringing some of our students in with case studies so we've got examples. We can start right at the beginning and look at, say, [inaudible 00:28:58] capacity, and bring some real case studies of people who are really bringing in the bacon when it comes to using the capacity within the bricks and mortar that they live in to turn into real, sustainable wealth in the future. That will be an interesting way to start.
Chris Rodwell: Yeah. And we have many, many of those stories.
Kevin Whelan: We got lots of those. Maybe we can ... We'll try and capture them to give some words, and if we don't do that, then let's just get their permission to tell their story, at least, because that's going to be enormously valuable. And, certainly, we can encourage them to post in the Facebook group as well.
Chris Rodwell: I'm looking forward to it. See you next time, Kevin.
Kevin Whelan: See you.